by Kaizen CRS | Sep 15, 2016
Project:Consumer attitude study Client:Cream & Fudge Objective: To develop an understanding of the consumption behaviour and expectation from boutique ice cream stores Action: The methodology of this study was qualitative. 11 FGDs across different age groups were...
by Kaizen CRS | Sep 15, 2016
Project: Quality Perception Analysis of Star Ceramics Client: Star ceramics Objective: To find out the quality perception about Star tiles among the traders and fitters of tiles throughout the country. Action: A total number of 2400 traders across 18 cities of...
by Kaizen CRS | Sep 15, 2016
Project:Digital Media Consumption Behavior of Generation Y (90’s Kid) Client:Carrot Communication Objective: To develop an understanding of the digital media consumption behaviour of Generation Y Action: The methodology of this study was qualitative. The project...
by Kaizen CRS | Sep 15, 2016
Project:TV viewing attitude of audience in Bangladesh Client:Gazi TV Objective: To develop an understanding about the TV viewing behaviour of audience and their expectation from a native TV Channel Action: The methodology of this study was qualitative in nature....
by Kaizen CRS | Sep 15, 2016
Project: Impact Analysis of Akij Ceramics Communication Client: Fahrenheit Marketing Limited Objective: To identify the impact on Brand awareness level and Brand perception of individual customers about Akij Ceramics after its marketing campaign Action: A total number...
Recent Comments